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PSFK Conference Asia 2008

PSFK Conference Asia 2008

Friday, October 10, 2008 from 8:00 AM - 6:00 PM (GMT+0800)

Singapore, Singapore

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Ticket Information
Ticket Type Sales End Price Fee Quantity
One Day Conference Ticket   more info Ended S$1,000.00 S$15.00 N/A
Event Details

 

 

 

PSFK Conference Asia is a creative business event with speakers from companies that include MTV, NASA, and Panasonic; agencies that include Flamingo International, Mindshare, Profero and Wieden + Kennedy; and leading creative visionaries that include Jeff Staple and Mark Dytham.

Held in Singapore, this event will be PSFK's 6th conference following successful installments in London, Los Angeles, New York and San Francisco.

We aim to inspire an audience of creative thinkers to make things better.


CONFIRMED AGENDA

The day will consist of panel discussions and engaging presentations before an audience made up of senior professionals from the advertising, design, digital, entertainment, media and marketing industries.

Make It With Us
Colin Nagy (Attention (USA)) interviews space scientist and social media/grassroots expert Andrew Hoppin (NASA (USA) and noted architect Mark Dytham (Klein-Dytham/PechaKucha (Tokyo)). The group will explore the nuances of collaborative co-working and how companies and institutions can benefit from engaging their audience, staff, partners and the community to drive innovation.

The Accident
Jeff Staple, Founder and Creative Director of Staple Design and Reed Space, talks about his "accidental" career path. Jeff went from hand-silkscreening tee-shirts in school to heading a global design, consulting, apparel and retail operation in 11 years—On his own terms. He speaks to us about lessons learned and knowledge gained in the process.

Nu, Fu Bai, Ke Zu Tuan
Nick Barham (Wieden Kenedy (Shanghai)) explores anxiety, opportunity and extravagance in middle class China.

China & Identity
Floydd Wood and Jerry Clode (Flamingo International) look at the specific ways Chinese youth are creatively re-working their identity - an emerging trend vital to those wanting to address this demographic on their own terms.

Look & Feel
Charles Ogilvie (Panasonic (China)), Creative Designer and Inventor of Red, the award winning In Flight Entertainment system for Virgin America, speaks about service innovation worldwide, new revenue models, and using airborne technology across asia and beyond.

How Creativity Liberates Business
Rob Campbell (Sunshine/M&C Saatchi (Singapore)) explains how the greatest creativity creates fate rather than hopefully encourages something to happen; and how creativity is more cost effective than the common philosophies of formal R&D, distribution and brain-washing media spend.

Asian Youth Trends
Ian Stewart (MTV (Singapore)) leads a discussion where experts discuss trends within Asian youth culture and how they will impact every business around the world. Panel includes Achara Masoodi (Mindshare (Singapore)), Michael Keferl (CScout (Tokyo)) and Sonal Dabral (Bates 141 (Asia Pacific)).

Singapore Snapshot
What makes Singapore tick? Graham Perkins (Elasticity (Singapore)) moderates a panel of passionate local creative minds to discuss what aspects of Singapore culture inspire them the most. Panel includes Chris Lee (Asylum (Singapore)) and Jackson Tan (Phunk Studio)).

Make Things Better
What watching trends told Piers Fawkes (PSFK (USA)): a dynamic relationship between Creators, the Community and new-era Companies is driving change in a way last century corporations will never create. How are these three groups working with each other - and how do we inspire the 3Cs to make things better?

Digital Mainstream
Daryl Arnold (Profero (Tokyo)) explains what the billions of mainstream people are doing everyday on the net, explains what the secret is behind selling normal stuff to ordinary people, offers digital experiences for cornflake eaters from around the globe and prove that mainstream really isn't a dirty word.

 

CONFIRMED SPEAKERS
Daryl Arnold, Profero
Nick Barham, Wieden + Kennedy
Rob Campbell Sunshine/M&C Saatchi
Jerry Clode, Flamingo International
Sonal Dabral, Bates 141
Mark Dytham, Klein-Dytham
Piers Fawkes, PSFK
Andrew Hoppin, NASA
Chris Lee, Asylum
Michael Keferl, CScout
Achara Masoodi, Mindshare
Colin Nagy, Attention!
Charles Ogilvie, Panasonic
Graham Perkins, Elasticity
Jeff Staple, Staple Design
Jackson Tan, Phunk Studio
Brian Tiong, b-side
Ian Stewart, MTV
Floydd Wood, Flamingo International


TICKETS

Capacity for PSFK Conference Asia will be more intimate than previous events and therefore we will be selling less tickets. Price is just S$1000. Please purchase now to avoid disappointment.

Tickets may be purchased by PayPal, by cheque or by invoice. If paying by cheque or invoice please click the option at the 'Show Other Payments Options' link at the bottom of the order form.

For payment in US$ and/or credit card - please visit http://psfkasia.eventbrite.com.



SPONSORS

PSFK Conference Asia is kindly supported by:

Anomaly
Bates 141
Flamingo International
MTV
Mindshare
Prive

The conference has been co-produced with the help of Pool.


PREVIOUS CONFERENCE TALKS

Flip through these 50+ videos of the talks from previous PSFK Conferences.

Attendee List
  • Team PSFK, Team PSFK
  • Account Director, Iris Singapore
  • Academic Staff, School of Technology for the Arts, Republic Polytechnic
  • Ideologist in Buzz Marketing Group, Yahoo!
  • Guest, -
  • The Asylum, The Asylum
  • Founder, Chairman & Chief Executive, Profero
  • Team PSFK, Team PSFK
  • Recyclofashion, Recyclofashion
  • Strategic Planning Director, Wieden Kennedy
  • Team PSFK, Team PSFK
  • Senior Creative Director, XM Asia Pacific
  • BBH, BBH
  • Managing Partner / Creative Brand Strategist, Sunshine/M&C Saatchi
  • Mindshare, Mindshare
  • Team PSFK, Team PSFK
  • Senior Developer, Soap
  • Academic Staff, School of Technology for the Arts, Republic Polytechnic
  • Academic Staff, School of Technology for the Arts, Republic Polytechnic
  • Antz, Antz
  • Strategist, Ministry of Trade and Industry
  • Ikuma, Ikuma
  • Strategic Planner, Bates 141
  • Mindshare, Mindshare
  • Project Director, Flamingo International APAC
  • Graphic Designer, The Brand Union
  • Regional Executive Strategic Planning Director, Bates 141
  • Regional Executive Creative Director – Asia Pacifi, Bates 141
  • Mindshare, Mindshare
  • Reporter, Media
  • Strategic Planner, TBWA\ Singapore
  • Group Account Director, iris
  • Co-Founder, Klein Dytham architecture & PechaKucha
  • Regional Executive Creative Director, BBH
  • Assistant Manager (Design Culture), Ministry of Information, Communications & the Arts
  • Founder, PSFK
  • Global Strategist, Samsung
  • Founder, WeFew.net
  • BBH, BBH
  • MutantStyle / Zxerokool, MutantStyle / Zxerokool
  • BBH, BBH
  • Mindshare, Mindshare
  • Recyclofashion, Recyclofashion
  • Editor-In-Chief, Three60
  • JWT, JWT
  • BBH, BBH
  • CoLab Creator, NASA
  • Mindshare, Mindshare
  • General Manager (Creative Community Singapore), Ministry of Information, Communications & the Arts
  • Manager, Research & Planning, Viacom Brand Solutions International
  • Senior Manager, Marketing Partnerships, MTV Asia LDC
  • Managing Director, CScout Japan
  • Team PSFK, Team PSFK
  • APAC Managing Director, Flamingo International
  • Strategic Planning Manager, Bates 141
  • Mindshare, Mindshare
  • Team PSFK, Team PSFK
  • Creative Director, Green House Design & Communications Pte Ltd
  • Imaginary Friends Studio, Imaginary Friends Studio
  • Mojoko, Mojoko
  • Author, Lucas Film
  • Director of Training Programs, Lucasfilm
  • Sr. Consumer Cultures Manager, Nike
  • Account Direcotr, Green House Design & Communications Pte Ltd
  • Founder & Creative Director, The Asylum
  • Photgrapher, zxero.com/sean_lee
  • Lecturer, Singapore Polytechnic
  • MutantStyle / Zxerokool, MutantStyle / Zxerokool
  • Academic Staff, School of Technology for the Arts, Republic Polytechnic
  • Columnist, 360 Magazine
  • Bates 141, Bates 141
  • Reporter, Media
  • Media, Media
  • Asia Pacific Breweries (Heineken), Asia Pacific Breweries (Heineken)
  • Mindshare, Mindshare
  • BBH, BBH
  • Ikuma, Ikuma
  • General Manager, Bates 141
  • Director, Iris Singapore
  • The Scout - Asia Pacific, MindShare
  • Team PSFK, Team PSFK
  • Editor-in-Chief, AdAsia
  • Director, Attention
  • -, Ogilvy
  • Regional Head of Strategy, TBWA\
  • Guest, Guest
  • Reporter, CNET
  • Director of Inflight Entertainment, Panasonic
  • Flamingo International, Flamingo International
  • Yolk, Yolk
  • -, DDB
  • Regional Planner SEA, Bates-141 Group
  • Strategic Planner, SE Asia, Bates 141
  • General Manager, Bates 141
  • Chief Protagonist of New Experiences, Elasticity
  • Planning Director, TBWA\ Singapore
  • APAC Director, Flamingo International
  • MTV Asia, MTV Asia
  • BenQwek.com, BenQwek.com
  • CEO, Bates 141
  • MutantStyle / Zxerokool, MutantStyle / Zxerokool
  • Recyclofashion, Recyclofashion
  • SEA Brand Connection Mgr, Nike
  • -, TBWA
  • Planning Director, TBWA\ Singapore
  • Director, Camp Dempsey PTE LTD
  • Eashaun, Eashaun
  • Team PSFK, Team PSFK
  • -, Singapore Management University
  • Mindshare, Mindshare
  • CEO, Bates 141, Singapore
  • BBH, BBH
  • PingMag, PingMag
  • BBH, BBH
  • Consultant, PSFK
  • Mindshare, Mindshare
  • Founder, Staple Design
  • Team PSFK, Team PSFK
  • Senior Vice President, MTV Asia
  • Mindshare, Mindshare
  • Team PSFK, Team PSFK
  • Magma Studios, Magma Studios
  • AdAsia, AdAsia
  • VP, Regional Marketing, Cerebos Pacific Limited
  • Founding Partner, Phunk Studio
  • -, -
  • Cyber-Culturist, Pool
  • Executive, Ministry of Informations, Communications and the Arts
  • Deputy Director (Cluster Development), Ministry of Information, Communications & the Arts
  • Founder, b-side
  • Marketing Communications Manager, LG Electronics
  • Client Associate, Greenwich Associates
  • Creative Strategist, Sunshine
  • Journalist, Loose Wire
  • Senior Research Executive, Flamingo International
  • Marketing Executive, New Balance
  • Team PSFK, Team PSFK
  • Photgrapher, joelyuenphoto.com
When

Friday, October 10, 2008 from 8:00 AM - 6:00 PM (GMT+0800)

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Where
The Asian Civilisation Museum
1 Empress Place
Singapore, Singapore 179555
Singapore



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